Image Management, A Sure Thing All Startups Should Consider For

Today we have good names in Startup who are widely recognized for making the lives of people easy like OLA, Zomato, Uber to name a few. Managing a brand image and ensuring perception management plays a significant role in deriving value for the brand.

5 Myths about Certified Car Dealers You Should Know

Many different myths are made up in the mind of people regarding Certified Car Dealers and here we will decode some of them.

Top Maintenance Tips to Take care of Your CNG Car

CNG cars are getting increasingly popular, and hence it is vital for today’s buyers and owners. So, here is a guide to help you maintain your CNG car.

5 Top Tips to Drive Website Traffic for Online Businesses

Here are 5 simple yet powerful online marketing strategies used by most digital marketers to drive more traffic to their business websites on a regular basis.

How To Approach the Right Logo Design Company For Your Business

Here are some major points to keep in mind while looking to hire a logo design company in order to get a new logo design or redesign your business logo.

Monday, February 8, 2016

Top Four Attractions During The Auto Expo 2016

Auto Expo as we know is the single best event dedicated towards the automobile industry of India. Being said as the biggest of all held yet the event will witness the likes of Maruti to Mercedes, Honda to Jaguar, TVS to BMW. As per the estimates we can have about 80 new launches during the event which the highest number ever recorded.

(Image Source: thehindubusinessline.com)

So who to look out for during the expo will be a major concern. Here we will try to answer this tough question by bringing you what we expect will be the best things at the Auto Expo 2016.

Ford:

Most of the people will be looking ahead to visit the stall of Ford as the company is launching its world Famous Mustang in India during the show. Visitors will get live glance of the car at their stall. The Mustang would be the brand’s halo offering in the Indian market. It’s GT-version with the 5.0-liter V8 engine undergoing homologation.

Maruti Suzuki:

India’s largest Automobile manufacturer will showcase a set of new cars during the Auto Expo 2016. The company will showcase its all new Vitara Brezza/Compact SUV, a tall hatchback Ignis, Baleno RS, the sporty variant of the super hatchback. With these new launches the company aims to capture more percentage in the passenger vehicle segment in India.

See Also: Maruti Suzuki to introduce new automated manual transmission version

Shriram Automall India Limited:

Participating at the Auto Expo for the second time the company will showcase their unique physical bidding event to buy & sell used vehicles & equipment. Shriram Automall is India’s largest service provider for exchange of used vehicle in a transparent & organized way. You can visit their stall number E3a, Hall number 2. Get more information

Hyundai:

Hyundai, one of India’s most trusted automobile manufacturer will also be present at the show. The company plans to showcase a fleet of new & update version of existing cars which includes Elite i20 N Sport which is essentially more powerful & sportier version of the stock i20, Hyundai Santa Fe Facelift & the Tuscon which will be strategically positioned below the Santa Fe.

Sunday, December 13, 2015

Phone Pitching – The Best Way But Make Sure To Do It In The Best Way

It’s a normal work day but as you enter the office you receive a high importance mail from your client informing you about the event they have in a couple of days. We know this a not new for you & will not rattle your cage, but we advise you to be prepared to make your clients event successful.

The first thing you will do is to pitch the event to the journalist. Phone pitching is a great way to make sure that you’re working with the exact target and that you gather instant feedback. Yes it requires a combination of research & quick thinking. It is equally important to be prepared for any first hand rejection as many of them would already have some fixed assignments coming up.

 (Image Source: communiquepr.com)


Below are the tips that will ensure you’re prepared and ready for call downs.

Before you Dial, Research - Before making the call, spend plenty of time researching the target and their recent articles to make sure that he/she is still at the publication and covering the topic you’re pitching. Make sure that the story you are pitching to them is relevant & they may spare some time for it. Reporters are notorious for hating phone pitching, as they are very busy and always on deadline so this makes sense. If the story fits what they are covering then they may go the extra mile to get it covered.

Make Sure you Call Reporters the Right Time – Timing is the key, as a PR person you need to make sure that you call at a time when they are open to pick your phone & discuss your pitch. Don’t call at early morning, before break time or at the time when they leave the office. This may make them restless & they may even disconnect without listening your pitch.

Plan Your Pitch in Advance – Keep your pitch as simple & short as possible, no one have time to listen stories about your pitch. Make sure it excites them & motivate them to cover it for you.

Follow Up – Don’t be stupid enough to get convinced by their nod on the phone. Write an official mail to them & try your best to seek their confirmation over it.

Here you go guys we hope our tips will make your phone pitching better & strong. If you looking out for PR experts to take care of your business promotion, you can always get in connect with Mediagraphix - a leading PR agency in Delhi to boost up your marketing efforts.

Thursday, December 10, 2015

Construction Industry Will Utilize Plastic Waste To Construct Roads

With a step forward to defeat one of the biggest problems of plastic waste disposal in the country, the government has made it compulsory for the road or highway developers to utilize the plastic waste along with bituminous mixes in order to construct new roads. Mixer of plastic will add to the durability of roads by making them water resistant and also maximize the resistance of roads to change in weather.

(Image Source: picturerepository.com)

Any road contractor or developer within a margin of 50KM from any city with a population of over 5 lakhs will have to use mixer of plastic waste. The guideline for the same was recently released by the government authority & it clearly show that in case of non availability of waste plastic, the assigned developers will have to take special consent from the ministry  of road & transport highway.

According to sources, the new law will also help the local bodies in terms of income who are not able to generate a good amount of income to sell the waste generate by cities to road developers. 


According to a study conducted by Central Pollution Control Board, India generates approximately 56 lakhs tones of waste every year. 60 large cities alone generated around 15,000 tonne of waste. So, after considering these observations seriously, Supreme Court of India pointed out that the nation is sitting on a plastic time bomb & some corrective measures must be taken into considerations.

Even the government is also encouraging the state governments to follow and implement the same policy as it will only bring effective & better results.

With the implementation of law and corrective measures taken by government to effectively use the plastic waste in a right manner generated by the nation will not only help us to reduce it marginally but also help in to contribute to what little we can as a country to reduce the carbon emission.
 

If you are a construction company owner & looking to buy used construction equipment than paying a visit to your nearest Shriram Automall will not only help you buy the best equipment at a fair price but also get the same financed under the same roof.

Monday, December 7, 2015

How To Approach the Right Logo Design Company For Your Business

Whether you are a startup or a well established business, you always required the best logo for your business to witness progressive success in future. So, it’s time for you to choose a good logo design company to help you from launch of your brand new website to redesign your business logo design with a motive to offer the best outcome, all you want to ensure that you choose the right firm that can meet your requirements and prospect. There is no doubt, having the perfect logo can make a world of difference for your business in terms of consumer attention and trust.

So, here are some major points to keep in mind while looking to hire a logo design company:

 (Image Source: cinrsolutions.com)

 Set your Budget

Setting up a budget to get a unique logo design for your business is always very crucial as it’s helps you to make a decision for affordability. When it comes to choose a logo design company in your budget, it’s very important for your business to go with such logo design company which will provide you a logo design of your money worth.

See Also: Why image management is important for startups



Get Reviews

Second and the most crucial things are to get some reviews about the company from some reliable sources. Always try to approach for a logo company whose prime motive is customer satisfaction at any cost. Search a company that won’t charge to your business every single time even on little edits or adjustments in design. A reliable and trusted logo design firm should also be willing to provide their support for any of your query. Reviews will help you to assure that the company served many satisfied customers in past.

Rich Experience

In order to get a unique logo design for your business, go for a company that has extensive experience within the area of logo and graphic designs. The desired company must have their work portfolio to show you so that you can decide from the wide range of services they offer for logo design. Having connection with experts of logo design will help you to get an innovative logo for your company with their rich experience and skills.

Easy To Reach

The last and very important thing is to look for ease. The company which is always available to meet needs of their clients with the both skills and problem solving approach is the right one for you. A company should be accessible online in order to answer all your queries promptly.

So, above are only few of the things that you should take care while looking to choose the right logo design company for your brand. Also, you can always go with online logo design contest sites, but don’t forget that it is possible to search a trustworthy company that can offer you a high quality business logo design at the best price. But, all you need is a little homework with these points.

Thursday, December 3, 2015

Top 7 Inspection Tips While Purchasing Pre-Owned Tractors

Today, buying a tractor is a big job for a farmer, whose source of income depends on the farm for which he is planning to buy the tractor. There is no doubt, inspection is very essential while purchasing the best tractor for your farm, and it’s becomes more crucial if you are going to buy a used tractor.



So here are some simple tips to properly guide you for thoroughly inspection of a pre-owned Tractor.

1 - Take a Look on Exteriors

Believe it or not, but looks of the tractor matters a lot. Always remember that dents, cracked, peeling paint or bulging tires are signs that a tractor was not kept well. It also depends on the model of a tractor that how much of the price will be deserved.

So, before move forward for any final decision, don’t forget to check the depth of tire and try to compare it to the real depth measurement provided by the manufacturer of the tractor.

2 - Look For The Cab

To ensure about the condition of the tractor, open the cab door and take a thorough look inside the cab. If you find dirt and mud inside the cab that means tractor is not getting proper maintenance on a regular basis. Don’t forget to check that how many hours of operation has already performed by the tractor. Always keep in mind that some of the tractors have up to 4,000-5,000 operating hours but they are working fine and still in a very good condition, because of proper care and maintenance.

3 - Articulation Point

Don’t forget to carry out both operational and visual inspection of the articulation point. There is no doubt that it is the major moving of the tractor so it should be greased on a regular interval. Also inspect for metal shards which are the core indication of wear & tear in a tractor.

4 - Always Check for Engine 

Similar to any other equipment, start the tractor & lift the hood up, keep it on run and look for any indications of leakage coming from the engine, hydraulics or the hoses. When you switched off the machine, remove the air filter. Always perform a cross check if the Air filters replaced every 100-200 hours, 300-400 hours for in cab filters.

See Also: Top 7 maintenance tips for tractors

5 - Inspect Hydraulic Power

While inspecting for hydraulics, always check for any kind of leaks and broken seals, there might be the possible signs that damage to the outlets or hydraulic tank. Always consider what kinds of attachments you must be running while going to inspect the hydraulic outlets and auxiliary/return lines ensure the tractor has the appropriate number of outlets & lines for what you need to run now and a year from now.

6 - Power Take-Off Shaft

Any agriculture land that has a mechanical drive -grain carts, augers, manure spreaders etc. - always requires a proper functioning shaft. Firstly, make sure that the PTO has proper pattern of the attachments that you will require to run. It is better to buy a tractor that has more of what you need.  The final result will be the more improved fuel economy in the field.

Always keep in mind that maintenance to the PTO are cost very high as the tractor's rear end, & the rear axle as well, required to be removed for the proper access. 

7 - Check The Previous Records

While looking to buy a used tractor, it is always recommended to ask seller for maintenance logs, work orders, inspection lists and other supporting documents for the machine. These documents establish valuable insight into how often and what kind of repairs were performed earlier on the tractor.